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Early Birds

Deliver highly personalized customer experiences from discovery, to inspiration, purchase and beyond.

Bring together data & marketing teams on an integrated AI-driven platform to build true personalization strategies and create differentiated experiences at scale.

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  • Cdiscount
  • La Redoute
  • Birchbox
  • Maison du monde

Define the best personalization


Data Management

Collect and unify your data from all signals in real-time and ensure refined data

Create seamless personalized experiences

Deploy personalization campaigns in real-time on all touchpoints of the customer journey for unique user experiences.
Product recommendation
Content recommendation
Personalized search
Personalized email and landing page
Product discovery
Across web, mobile, app, email, store, call center

Bring all teams together

We provide the tool, data scientists bring the algorithms, marketers activate them.

Data teams

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Dev teams

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Marketing teams

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Easily deployed solution

Our Experience Orchestrator (XO) platform is an API centric solution to which our clients can easily connect. XO has been designed to integrate into any existing system with the greatest flexibility.

// Define the recommendations viewing context
var context = {
  $category: 'jeans'

recommendations = ebWidgets.getRecos('5bd34f46fc6fa981983d7291', context);

for (var recommendation in recommendations) {
  // Do what you want with each Early Birds recommendations
curl  ""
  -X POST 
  -H "Content-Type: application/json"
  -H "Authorization: Bearer {{accessToken}}"
  -d '[
      "action": create,
      "id": "21345",
      "data": {
        "image": "",
        "url": "",
        "price": 500,
        "recommended": true,
        "attributes": {
          "stock": 23,
            "categories": {"cat1": "Mode", "cat2": "femme", "cat3": "robe"}
// Initialize Early Birds with your API Key
var ebTracker = new EarlyBirdsHelper('435145345245234');

// Send any information you have about your visitors
ebTracker.identify(visitorId, {
   'gender': 'male',
   'age': 34

// Track events (view, buy, ...)
ebTracker.trackActivity("buy", {
   'itemId': '12495',
   'price': 15200,
   'quantity': 1,
   'orderId': 'GXHTZ2U'

Enjoy open personalization

Leverage your data

Easily ensure centralized, clean and enriched data from any source in real-time

Break silos

Bring together data and marketing teams on a collaborative open platform

Get feedback

Test your algorithms and strategies, get feedback, analyze performance and adjust

The Kooples

"We’re extending personalization into emails, as well as our omnichannel strategy. Omnichannel is the future of retail, and we want to digitize our points of sale and bring our strategy together. We will also include the Early Birds recommendation system across all devices to salespeople on the shop floor."

Darwin Chau - Online Country Manager Europe, The Kooples

Get started!

Contact us to schedule a meeting with our team.

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Early Birds

We have developed an AI-driven personalization platform (XO) for e-commerce companies to orchestrate their own algorithms in real-time, build personalization strategies and create differentiated experiences at scale. Open. Modern. Scalable.


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Early Birds 2020